Monday, May 12, 2014

Recently I took a break from shoes and tried my hand at a spot of habbot film making. Hah! …. Well,  me and a small team of people who actually know a little bit about the moving image! It’s a little story about the ever-clever habbot girl and her ability to overcome adversity in the trickiest of conditions … which may have involved a rogue pumpkin in this instance.We hope this to be the first of a series and look forward to bringing it to you over the coming month once editing is complete.


Launch event

Tuesday, May 06, 2014

A tad late we realise, but couldn't not put up these photos from our recent season launch in-store event. Was so great to see so many familiar faces and new additions to our habbot appreciation society!! We hope you loved coming as much as we loved having you. See you all next time!

It’s difficult to find something that excites me more than glitter (confetti comes close). So if I’m thinking shoes and my mind wanders into glitter territory then of course things are going to get a little bit special.  Here are some early photos of what happens when we created a hybrid of my two favourite things. GLITTER. LACE-UPS....BOOM!

The small run of these are being made right now in Italy … I’m not there (which is killing me) … but the guys sent me some photos yesterday of the first little batch. Hold onto your hats my friends … they’re going to be magnifique!

- annie

(Send us an email if you want to go on the call list for any of these coming styles


Tome shirt from Grace Melbourne $518,  Celine Sunglasses, Secret South blazer $540,  scarf, Rag and Bone jeans $242, habbot lennox loafer $320, habbot fosie bag $450

habbot in VAMFF

Sunday, March 30, 2014

Last week we were thrilled to be involved in the the Virgin Australia Melbourne Fashion Festival for the first time. Both Megan Park and Kate Sylvester runway parades featured girls walking in our shoes and I must say I had a little moment with myself as the lights went down, the volume pumped up and the girls strode out. As pair after pair of my little shoe babies sped past and I wondered if this is what it feels like for a mother to watch her child compete in their first school sports day! Proud as punch. 

Thanks to both Megan Park and Kate Sylvester for having us, and a huge thanks and congrats to Kate Gaskin for doing such a beautiful job styling the shows and bringing habbot to life on the runway in such wonderful fashion. 

Annie x

Italy trip update ...

Wednesday, March 19, 2014

On Friday I returned from another special two weeks in Italy. As a solo traveller my trips can generally be described in short as two weeks of intense designing, planning, colour co-ordinating, translating, suitcase pushing, soul searching and eating! I always come back exhausted but fired up and excited about the new story of shoes I’ve set in motion.

This trip was not to oversee production, but rather to finalise SS14 designs and plan the production schedule with my makers. So unfortunately I can’t show you much habbot shoemaking in action. (Stay tuned for that in June.) Nevertheless here is a random assortment of my Instagram shots from the trip. I hope they give you a taste of what I’ve been up to and where I’m heading with next summer’s range!

Milan window update

Sunday, March 16, 2014

During my recent trip to Milan I was pleased to find they were upholding their usual awesome standards in window displays. I guess its Milan so it’s kind of their ‘duty’ to do this … but still it should be applauded.

Special mention must always go to la Rinascente department store. This place is not only a treat for the eyes on the outside, its downright heavenly on the inside. The bag floor in particular holds a special place in my heart. It’s as if candy coloured / tutti frutti colour palettes (my favourite type) are always en vogue here. Even if they’re not! To avoid incarceration I didn’t take any photos inside so you’ll just have to go there to see for yourself. You can’t miss it – it’s the store near that massive church!

I do love a window display on a grand scale – no dainty dolls house style set ups for me. The further away you have to be from the window to take it all in, the better! If you can suspend mannequins from an 7 metre high window then do it … if there’s the option to oversize a chest of drawers to fill the same window then please, be my guest.

Having said this, the Tods window is a great example that you don’t have to use elaborate sets to create an amazing and eye-catching showcase. You just have to keep it balanced and let the product take full credit. (It helps if the ‘product’ is perhaps the most stunning printed leather skirt you’ve ever seen!)

  I love window shopping in Milan. I suppose most people would. It appears that a lot of people like 'actual' shopping in Milan too. In addition to the wall to wall eye candy there is such a buzz about the place. The main shopping district is teaming with ‘shoppers’.  People getting excited about beautiful things and forking out to purchase them. I miss this a bit in Melboune, except during sale period and that’s not really the same vibe now is it? Maybe we need more suspended mannequins in Australia. What do you think?            annie x

Meet the new bags ...

Friday, February 21, 2014

Today we launched our very first collection of bags and purses! I’ve been working on the idea for a while now but it took a long time to find the perfect maker … i.e. 2 trips to Italy … but I’m very happy with the results and the wait was worth it.

The team we are using are a small family owned factory (just like our shoe makers) but they do some small runs for a couple of big International brands.  I can’t name names, but it was a great indication of their workmanship and I knew I was onto a good thing when I found them!

Personally, I really like a bag that ‘gets the job done’ with minimal fuss … so my first collection is really practical, with simple hardware and of course made from really fine yet robust leathers.

I hope you like them, and would love any feedback as I’m heading away next week to work on the next collection.

Take a look on the website here to see the beginning of what I hope will be an exciting new chapter for habbot! 

Remarkable Royal Botanic Runway

Friday, February 07, 2014

Last week the Royal Botanic Runway left us all gob smacked! I knew it would be good … but they took good and raised it to the power of 12. To the power of incredible you might say. It’s difficult to explain the perfect blend of nature, colour, texture, sound and even smell … and I hate to say it (for those of you who weren’t ) but you really did have to be there to appreciate it fully. Having said that, there are some fantastic images and videos circulating which do a pretty good job at expressing what a fantastic night it was.

Our photos give you a rough idea of the huge scope of the ‘performance’ … the lengthy trek the girls had to take to complete the runway – drenched in full sun at 6pm – not to mention the hilly terrain they had to contend with. With two finale laps the  guests got to see the four collections 3 times which was unusual and much appreciated. Congratulations to event gallery and everyone associated with it, and especially to stylist Emily Ward for inviting us to provide the shoes for Martin Grant. (Wedges from our upcoming AW14 collection). Such a pleasure.


p.s. view some fantastic casting and before shots here, and additional photo galleries here, here and here.       


Autumn Winter 2014 ... the making of.

Wednesday, February 05, 2014

Autumn Winter 2014 is almost upon us! Can you believe it already. Some photos below show the mid and final stages of production from our workrooms in Italy. I always love the transformation from the flat stitched upper pattern to the 3-dimensional form when its modeled around the last shape as you can see in some of the shots.

A very Scottish vibe running through this season's collection with tartan and hounds-tooth playing a big part as you can see. And some leopard thrown in just for good measure!

These styles will be making their way over to us shortly (If you'd like us to notify you when a specific style arrives - simply drop us a line here at and we'll add you to the list) ... now where was that sunscreen! xx